Customers can now not only point and click Global Point Products (GPP) cameras, they can also point and click their Web site to learn about and order products. Realizing a large part of sales is shifting to the online market, GPP launched their first Web site, www.globalpointproducts.com, in May.

GPP developed a clean, simple site that showcases products in user-friendly setting. Wicks explained that GPP designed the site with growth in mind. “We have utilized a framework for the site that will allow the flexibility to make changes and updates as needed,” she said.